Zscaler Zenith Live Event Open

What do Super Mario and Cybersecurity have in common?

He appears when your systems are compromised.

The point is this—  he isn’t showing up uninvited when you use Zscaler.

That’s the story we told when we partnered with OnlyCh1ld to create the opening video for Zenith Live.

We extended the Zscaler brand identity to tell this story, developing new methods to show data and security.

Visual metaphor and dynamic text position Zscaler as a leader in zero-trust, while fluid high-energy animations excite the audience and capture their attention.

All across multiple massive screens.

Don’t worry Mario, we still love you.

Creative Direction Art Direction Design Motion Design Animation Editorial Sound Design

Credits

Client: Zscaler

Agency: OnlyCh1ld

Samplistic

Creative Direction: Michael Rosen
EP: Delek Miller

CG: Samplistic
Animation: Samplistic
Editorial: Samplistic
Finishing: Samplistic
SFX: Samplistic Studios
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